WebAward Judge Profile: Dan Peralta
Sensis
Creative Producer/CD
At a young age, Dan became infatuated with advertising watching Saturday morning cartoon cereal commercials. Yet, it wasn't until many, many years later that he officially cut is professional advertising teeth on such clients as Kawasaki and JetSki. Throughout his professional career, he has succeeded at working for Hispanic ad agencies, generating award-winning creative for major national and international brands like Honda/Acura, Verizon, Allstate, Splenda, Lactaid, Angel Soft, and AquaVelva. As the Executive Creative Producer at Sensis where he has been responsible for creating the first Smokeless Prevention Campaign for the FDA among many other projects for government and private sector clients. Most recently Dan has been the Creative Director servicing the U.S. Census Bureau social media efforts.
Among many awards, Dan has won several LA Creative Club Golds, a Telly, a Silver Ad Age, three Imagen Awards, a couple of W3 Awards, Addy awards, a Mobi Award as well as a Cleo Finalist.
Variety is the spice of life. That's why Dan, a veteran of over 20 years in General Market and U.S. Hispanic advertising, enjoys working with a variety of clients such as CDC, FDA, AltaMed, Auto Cross Speedway, OC Fair, US Army, the US Department of Citizenship, L.A. Care, First 5 Santa Barbara, West Basin, US Coast Guard Academy, United Healthcare, Sempra, LA Streetcar, California Lottery, and the U.S. Census Bureau SM accounts among others at Sensis.
Dan holds a BFA from Art Center College of Design after attending the University of Southern California
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