WebAward Judge Profile: George Szymkiewicz
Websavvy Consulting
Principal Consultant
Principal Consultant at Websavvy Consulting which provides online marketing expertise to a variety of small-medium businesses, non-profits, and startups.
Previously was Director, Corporate Marketing & Communications at Avago Technologies, - led a team with responsibility for corporate marketing, including the websites, technical literature, collateral, events and tradeshows, PR, and worldwide Marcom for a semiconductor company, Avago Technologies:
• Website properties included the public website, partner portals, and micro-sites; strategically direct and tactically execute key online marketing programs (Paid Search, Organic Search Optimization, Email marketing, Social Media) resulting is a 20% CAGR in web traffic for over five years.
• Develop key marketing strategies and traditional marketing plans in four market segments and eleven product lines.
• Created a successful branding campaign that increased target audience awareness of Avago.
• Executed demand generation campaigns resulting in a sales pipeline of over $100 million annually.
• Management System that tracks all marketing campaigns and determines ROI for each campaign; the system also includes a Lead Nurturing component for multi-touch marketing resulting in over $25 million in incremental revenues annually.
• Responsible for worldwide Marcom (Europe, Asia, Japan, United States) which including tradeshows, press briefings, email marketing and collateral in six languages.
General Manager, Miranet Web Services for over a decade. Miranet was the fourth largest web services company in Silicon Valley prior to its sale in 2005.
Specialties:Online Marketing for a variety of small-medium businesses and non-profit organizations.
Corporate Marketing & Communications in the semiconductor industry.
Business and Operations experience with small to medium businesses. Last two startups have been in the Internet space. One an e-commerce company selling ergonomic computer products www.safecomputing.com. The other a web design/web applications development company called Miranet Inc.
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