WINNER!

THE WEB MARKETING ASSOCIATION IS PROUD TO PRESENT THIS 2016 MOBILEWEBAWARD FOR OUTSTANDING ACHIEVEMENT IN MOBILE DEVELOPMENT

To: Accenture

For: Accenture Careers 360 Virtual Reality Tour

Award: Best Marketing Mobile Website, Best Technology Mobile Website

Click here to see entry creative

About the Entry

The challenge was to showcase the groundbreaking work that Accenture implements for its clients throughout their five business groups – by highlighting their Silicon Valley Innovation Lab and the amazing people that bring it to life. And to do it in an interactive way that would make Accenture stand out at Career events as a premier forward-thinking employer.

From drones to robotics to mixed reality, we recognized the groundbreaking work that is being done in the labs, and provided a solution that delivered the content and messaging through an equally innovative approach with the Accenture Careers 360° Virtual Reality Tour.

This project is a first-of-its-kind, fully immersive, virtual reality guided tour and digital experience accessible on any device. The 3-minute, scripted, interactive video highlights the amazing products, people, and workspaces that all support the innovative culture existing for every job within Accenture.

We also developed a custom-branded Google cardboard for ongoing event interaction and lead generation – driving candidates to a custom landing page that highlights the desktop experience, VR download, case study details and job search.

 

Award Credits

Contributors:

Accenture Global Director, Business Entity Recruitment Marketing:	Tisha M. Teeluck
Accenture Global Recruitment Marketing:	Kara Hillman
TMP VP of Creative Technology:	Craig Knutson
TMP Digital Strategist:	Dustin Carper
TMP VP of Client Strategy:	Kurt Dudycha