WINNER!

THE WEB MARKETING ASSOCIATION IS PROUD TO PRESENT THIS 2019 MOBILEWEBAWARD FOR OUTSTANDING ACHIEVEMENT IN MOBILE DEVELOPMENT

To: Pureblink

For: Empire Maverick

Award: Best Real Estate Mobile Website

Click here to see entry creative

About the Entry

With majority of homebuyers using online resources to start their new home search Empire wanted to be able to provide an online experience that was robust, easy to navigate and content rich. We wanted to generate sales – qualified leads through the website while creating a memorable one-of-a-kind experience for visitors that would closely align with the tone and personality of Empire Maverick on both mobile and desktop. To be able to showcase the creative assets that were developed for the marketing campaign, including The Maverick Manifesto film, interior and exterior building renderings, and original content, the website features full-bleed images and embedded video capabilities to bring the brand to life online. The Empire brand is weaved in a consistent way throughout the entire site with a clean, simple and modern aesthetic that allows a seamless user experience for visitors and a look and feel that aligns closely with the project and our target audience. In every touch point of the marketing campaign from billboards to digital ads, strong calls to action encouraged users to visit the website to find more information and ultimately register or contact the sales team.