2024 Call for Entry is closed

WINNER!

THE WEB MARKETING ASSOCIATION IS PROUD TO PRESENT THIS 2022 MOBILEWEBAWARD FOR OUTSTANDING ACHIEVEMENT IN MOBILE DEVELOPMENT

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image of Therapy Brands Marketing Team Wins 2022 Best Technology Mobile Website Mobile WebAward for Therapy Brands Website

To: Therapy Brands Marketing Team

For: Therapy Brands Website

Award: Best Technology Mobile Website

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About the Entry



Therapy Brands specializes in practice management software created by therapists for therapists. The company recently underwent a complete rebrand campaign, which included redesigning the corporate website. The process included integrating 15 separate product websites into one, cohesively designed website. At Therapy Brands, we want our products and services to align with the customer's needs and our 'go-forward' product strategy. Feedback through market research and customer interactions determined that many found it challenging to navigate our current websites to find the right solution for them. We wanted to help customers quickly navigate to the right products by renaming our services based on the segments they serve and simplifying how the products are represented.

 

Award Credits

Contributors:

Chief Revenue & Marketing Officer:

Maria Perrin

Director of Marketing & Special Services:

Michelle Eickmeyer

VP of Sales Enablement :

Shannon Vann

Director, Digital Marketing:

Laurel Zevitz

Full Stack Web Developer:

Jason Todrick

Sr. Director, Strategy & Product Marketing:

Renae Rossow

Strategic Marketing Director:

Lorrie Carter

Strategic Marketing Director:

Matt Loughran

SEO & Content Manager:

Emily Singh

Director, Sales:

Dan Dwyer