WINNER!

THE WEB MARKETING ASSOCIATION IS PROUD TO PRESENT THIS 2022 MOBILEWEBAWARD FOR OUTSTANDING ACHIEVEMENT IN MOBILE DEVELOPMENT

To: Comcast Business

For: The Comcast Business App Brings Maximum Mobility and Agility to Market

Award: Best B2B Mobile Application

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About the Entry

The all-in-one Comcast Business App stands alone among competitors in seamlessly offering both account and product management functionality along with full voice calling features for an app experience that empowers customers on any smartphone, anywhere they need to be. Continuous enhancements have driven unique users to an all-time high, up 30% YoY. Among customers who use the App, half interact with Comcast Business by using the App exclusively.
In listening to the needs of its customers, Comcast Business developed new flexibility within the app which significantly enhanced the customer journey. Mobile users can choose to land directly on Account Overview to access an extensive set of features found in the My Account web dashboard, including bill pay, manage services, update preferences, and more, or they can choose to land on the voice mobility feature with its innovative calling capabilities including Be Anywhere, enabling them to make and receive calls remotely from the primary business number. This direct response to customer feedback has helped set apart the CB App compared to other voice apps and is often one of the highest rated among comparable competitor offerings in both Android and iOS app stores.