WINNER!

THE WEB MARKETING ASSOCIATION IS PROUD TO PRESENT THIS 2013 MOBILEWEBAWARD FOR OUTSTANDING ACHIEVEMENT IN MOBILE DEVELOPMENT

To: Atomic Design

For: Lecesse Construction

Award: Best Construction Mobile Website

Click here to see entry creative

About the Entry

Lecesse Construction provides construction manager, general contractor and consulting services to clients in the Northeastern United States. The website acts as an online brochure, listing services and a portfolio of past work.

The intended audience is any entity or organization looking for an experienced and innovative construction management firm that is able to provide services in the Northeastern area of the United States.

The goal of the website is to attract customers, provide information and provide samples of work through a website that is responsive and provides a seamless mobile and desktop experience.

The Lecesse Construction website attracts customers through traditional and Internet marketing techniques. Traditional methods drive traffic to the website in order for visitors to learn a variety of information and view additional information. Internet marketing, specifically SEO campaigns, has been implemented successfully to rank for targeted keywords and convert targeted visitors.

The new website has improved time spent on site, average number of pages viewed and the number of generated leads. Overall usability was improved and the visitor experience enhanced. This has been measured and tracked through analytics and visitor feedback.

The new website is easier to update and manage and maintenance expenses have been reduced. An easy to use CMS powers the website and a customer portal and custom web application add value to customers.

Overall the new website has benefited customers and company alike. Our mobile site visitor percentage is up significantly and the new responsive design accommodates this trend with a successful implementation.