WINNER!

THE WEB MARKETING ASSOCIATION IS PROUD TO PRESENT THIS 2014 MOBILEWEBAWARD FOR OUTSTANDING ACHIEVEMENT IN MOBILE DEVELOPMENT

To: Nebo

For: Choose ATL

Award: Best Regional Mobile Website

Click here to see entry creative

About the Entry

Choose ATL is a community-driven campaign to brand the city of Atlanta as a digital hub. The board is composed of thought leaders from Atlanta’s top businesses, professional organizations, startups and local government who have come together to raise national awareness for the opportunities available in this fertile city. Choose ATL showcases Atlanta as the ideal place for residents to learn and grow, find work they love or start a business, while enjoying a high quality of life unmatched by other metropolitan areas. The concept for Choose ATL was first sparked during a conversation between Nebo and fellow industry colleagues, comparing Atlanta’s growth to the rise of Silicon Valley. Although Atlanta has the 15th largest economy in the world, is poised to have nearly 500k tech jobs by 2018 and is the most entrepreneur-friendly city in the nation, people are largely unaware of Atlanta’s potential. Nebo created the Choose ATL campaign to tell this untold story and change the way the rest of the country sees Atlanta. The goal of the site was to be unique, memorable and inspiring. The campaign's purpose is to serve as a rallying cry and to reflect the city’s key strengths.

 

Award Credits

Contributors:

President:	Adam Harrell
Creative Director:	Pete Lawton
VP, Digital:	Kimm Lincoln