WINNER!

THE WEB MARKETING ASSOCIATION IS PROUD TO PRESENT THIS 2014 MOBILEWEBAWARD FOR OUTSTANDING ACHIEVEMENT IN MOBILE DEVELOPMENT

To: HKTDC

For: hktdc.com Small-Order Zone Mobile Site

Award: Best Small Business Mobile Application

Click here to see entry creative

About the Entry

Hong Kong Trade Development Council (HKTDC) recognises that today’s buyers are increasingly seeking suppliers accepting smaller quantity orders to address shorter product life cycle, test the market and minimize inventory. In response to this trend, HKTDC launched the online-offline integrated Small-Order Zone initiative since 2012.

Small-Order Zone on hktdc.com is a buyer oriented online sourcing platform, creating new business opportunities and flexibility for direct sourcing quality products in small quantities. This online trading platform breaks the physical barrier and limitation, featuring more than 100,000 products accepting small-volume orders ranging from 5 to 1,000 units, allowing buyers to source all year round.

Minimum order quantity, unit price, delivery lead time and detailed specifications of the products are available online to facilitate business connections between buyers and suppliers. The online and offline Small-Order Zone collectively generated 1,100,000 sales leads for about 6,000 small- and medium-sized suppliers since its launch.

Starting from April 2014, the online platform also enables online transaction secured by PayPal. Instant payment and shipment arrangement are available on selected products, increasing the chance of closing deals between buyers and suppliers.