2024 Call for Entry is closed

WINNER!

THE WEB MARKETING ASSOCIATION IS PROUD TO PRESENT THIS 2014 MOBILEWEBAWARD FOR OUTSTANDING ACHIEVEMENT IN MOBILE DEVELOPMENT

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image of SapientNitro Wins 2014 Best Fashion or Beauty Mobile Application Mobile WebAward for Avon Mobile Brochure 2.0

To: SapientNitro

For: Avon Mobile Brochure 2.0

Award: Best Fashion or Beauty Mobile Application

Click here to see entry creative

About the Entry



Avon needed to extend their brand presence and products offerings to their on-the-go customers and provide sales tools for their Independent Sales Representatives all over the world, by making the Avon available anywhere, anytime. The newly launched – Avon brochures mobile app is the first of a two-phase project presenting Avon’s first foray into mobile. The delivery includes easy to use product browse, a quick order sales tool and a map locator for customers to find and shop with an Avon Representative making shopping easier for customers. The visual design echos today’s modern Avon consumer and provides a top-notch mobile presence, not just an out of the box mobile experience. With the development and implementation of today’s customized technology platform, the app promotes the latest in technology on all smart phones (Android and iOS) and majority of mobiles phones. The app is currently active in 18 Global markets and will be deployed in 5 more Q4 2014.

 

Award Credits

Contributors:

Creative Director:

John Conroy

Experience Design:

Sara Alloy

Experience Design:

Adam Stubbs

Experience Design:

William Ellis

Visual Design:

Enrique Sacasa

Visual Design:

Tundi Heinrich

Visual Design:

John Caime

Copywriter:

Ainsley Waller

Project Manager:

Rachel Blankenship

Account Manager:

Kristen Singer